Secrets To Networking, Friend Making, & Relationship Building

Expanding your network means you need to continually go out to meet new people. Now with the explosion of Social Networking online, you can get to know people from all over the world.

The problem is most people never take the time to get to know one another. They think if they keep shooting out a sales or marketing spiff that they will get someone to buy from them eventually. They come from the old school mentality that if they throw enough out there, something is bound to stick!

Not only does this theory NOT work, but it’s extremely annoying for the rest of the community. Most people will continue to keep you at a distance since they believe that you’ll only try to sell them something every time they connect with you.

Most strangers remain distance because there is something they don’t want to deal with. No one likes to be sold on anything but they still make purchases. Here’s the thing; people will buy from friends they know BEFORE they seek out a perfect stranger.

Your goal is to make friends with them and it starts with networking. Take time to know who they are and what makes them special. Get them involved with other activities you do and allow them to get to know you for the person you are, NOT for what you are selling.

Develop a rapport by reaching out to them with every possible moment and opportunity. Learn what’s important to them and help them get more of it. One of the best ways to show you care is to send them a card in the mail. Remember special events like their birthday or anniversary. Whatever is going on in their world should be the topic of conversation.

Darlene Willman, aka The Sassy Networker, is a keynote speaker, author and coach, specializing in small business networking and referrals. She provides resources, connections and support to entrepreneurs, small business owners and other professionals that have a strong desire to promote their companies through relationship marketing. She will show you how to build an incredible network of people who refer business to each other plus so much more. You can start receiving her eZine, The Networking Focus (a $67 value) by visiting http://www.SassyNetworker.com